Red Bull - Unlocking Creativity
Early in the pandemic, when a lot of professional athletes were stuck at home, unable to compete or at times even train, Red Bull wanted to create a film highlighting the continued strength of their community. Together with the client, I came up with a sort of ‘human chain reaction’ – an athletic Goldberg machine if you will, in which a group of athletes find their way outside one at a time. With 11 shoots in 6 different countries, all directed remotely over the course of two weeks from The Panics’ office in Amsterdam, the project was an exciting but intricate puzzle – powered by Red Bull in more ways than one!
Client: Red Bull
Director: Erwin van den IJssel
Production Company: The Panics
Director: Erwin van den IJssel
Production Company: The Panics
Executive Producer: Annejes van Liempd, Liene Berina
Producer: Liene Berina
Head of Post Production: Ivor Goldberg
Producer: Liene Berina
Head of Post Production: Ivor Goldberg
Lead Director of Photography: Jiri Malek
Director of Photography (Basketball): Sean Phazes
Director of Photography (BMX): Mario López
Director of Photography (Slacklining & eSports): Hiro Matsuzaki
Director of Photography (Skateboarding): Ira Ingram
Director of Photography (Fencing): Mike Svitak
Director of Photography (Freerunning): Kyle Maclennan
Director of Photography (Tae Kwondo): Bulut Şahin
Director of Photography (Chess): Mahadev Thakur
Director of Photography (Skydiving): Craig O'Brien
Rig Consultant: Tony Hill
Director of Photography (Basketball): Sean Phazes
Director of Photography (BMX): Mario López
Director of Photography (Slacklining & eSports): Hiro Matsuzaki
Director of Photography (Skateboarding): Ira Ingram
Director of Photography (Fencing): Mike Svitak
Director of Photography (Freerunning): Kyle Maclennan
Director of Photography (Tae Kwondo): Bulut Şahin
Director of Photography (Chess): Mahadev Thakur
Director of Photography (Skydiving): Craig O'Brien
Rig Consultant: Tony Hill
Editing: Fiona Fuchs
Editing BTS: Roisin Baxandall
Music & Sound: Amp.Amsterdam
Editing BTS: Roisin Baxandall
Music & Sound: Amp.Amsterdam
VFX Supervisor: Guido Ekker
VFX Pipeline Supervisor: Dieuwer Feldbrugge
3D Artist: Guido Ekker
Compositing: Janneke van der Wel, Fabio Malfa, Guido Ekker, Dieuwer Feldbrugge
Matte Painting: Vincent Boudewijn
Motion Design: Federica D'Urzo
VFX Pipeline Supervisor: Dieuwer Feldbrugge
3D Artist: Guido Ekker
Compositing: Janneke van der Wel, Fabio Malfa, Guido Ekker, Dieuwer Feldbrugge
Matte Painting: Vincent Boudewijn
Motion Design: Federica D'Urzo
